Marketing Strategy V1.0

India's First
Phygital Mobility Ecosystem

Combining the scalability of digital platforms with the trust of a viral agent network. Zero commission for drivers. Lifetime earnings for agents.

₹1000Cr+

Market Potential

5M+

Auto Rickshaws

0%

Commission
The Growth Flywheel
1. Agent Onboards Driver
Digital KYC • ₹10 Upfront Comm.
2. Driver Subscribes
Pay Daily/Weekly • No Commission
3. Rider Books
Agent earns ₹0.50 per ride (Lifetime)
Driver Economics

Flexible Subscription Models

Designed to maximize driver earnings. No hidden fees.

BASIC
₹100

One-time Recharge

  • 50 Rides Credit
  • No Enrollment Fee
  • No Insurance
MOST POPULAR
DAILY
₹35/day

or ₹200/week

  • Unlimited Rides
  • ₹1 Lakh Insurance
  • Priority Booking
WEEKLY PRO
₹450

7 Days Validity

  • 275 Rides Credit
  • ₹2 Lakh Insurance
  • Monthly Health Check
BEST VALUE
MONTHLY STAR
₹1500/mo

Full-Time Drivers

  • 1000 Rides Credit
  • ₹5 Lakh Insurance
  • VIP Airport Access
ANNUAL ELITE
₹15k

365 Days

  • 12,000 Rides
  • ₹10 Lakh Insurance
  • Family Health Plan
Agent Partnership

Your Network is Your Net Worth

Agents earn upfront commissions plus lifetime royalties on every ride their drivers take.

₹10 Upfront
Per Driver Onboarded
₹0.50 Lifetime
Commission per Ride, Forever

Earnings Simulator

100
15
Daily Income

₹750

Monthly Income

₹22,500

Go-To-Market Strategy

Our phased approach to pan-India dominance.

01

Foundation

Months 1-3

  • Pilot in 2 Cities
  • 1,000 Agents
  • 5,000 Drivers
ACTIVE PHASE
02

Growth

Months 4-9

  • Expand to 10 Cities
  • 10,000 Agents
  • 50,000 Drivers
03

Scale

Months 10-18

  • Pan-India Presence
  • 50,000 Agents
  • 500,000 Drivers